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New “In our own backyard” media campaign promotes Australian defence jobs, innovation
Defence has launched a major media campaign highlighting a generation of new jobs in Australia’s defence industries.
The “In our own backyard” campaign, which begins in mid-March, highlights the fact that the skills Australians have displayed for generations building “stuff” in their backyards are now in great demand to fill the jobs in the country’s defence industry.
Minister for Defence Industry Melissa Price said Australia’s defence capability requires robust, resilient and internationally competitive defence industries.
“We must be able to build what we need at home to defend ourselves when we need it and the COVID-19 pandemic has shone a light on just how critical that is,” Minister Price said.
“The Morrison Government is investing an unprecedented $270 billion in Defence capabilities over the next 10 years,” she added. The level of Government investment in Australia’s defence industries has grown significantly and as a result the number of jobs created to support this growth is increasing at a rapid rate.
“Our nationwide investments in naval shipbuilding alone will create 15,000 jobs across the country by the end of the decade,” she said. “We want Australians to understand that there are and will continue to be incredible opportunities for skilled people within our defence industries and that will continue for many years to come.”
Minister Price said Australia’s many defence industries had been built on Australian creativity and ingenuity and those skills were critical as the nation sought to stay a step ahead of adversaries who would seek to do us harm in a deteriorating strategic environment.
“During the next decade and beyond, this exciting and expanding sector will rely upon a workforce with skills in design, engineering, manufacturing, project management and logistics, as well as all aspects of support services from training and simulation to ICT support,” Minister Price said.
“That is the focus of our new campaign. We must ensure we have the most cutting-edge technology available to the men and women of the ADF.”
To see the advertisements for the “In our own backyard” campaign go to: https://f.io/qphBHi76